Reviewed · EAST ISLAND TOURS
Full Day – Madeira East
Madeira East is the part of the island that rewards you fast. You spend one full day bouncing through viewpoints and story stops on the east side, with enough time to actually look and not just pose. I love the Garajau Cristo Rei viewpoint and I love the colorful character of Santana’s Palheiros cottages.
Two practical things shape the whole trip. It runs about 8 hours with a small group vibe, and the stops are short enough to keep the day moving. One possible drawback to plan for: a few buses or vans don’t have air-conditioning, so in hotter months you’ll want water and a hat.
If you like guides who keep the drive interesting, you’re in good hands. I’ve seen several guide names praised for mixing facts with jokes and for clear explanations at the viewpoints, like Ronaldo, Lionel, Antonio, and Sergio.
Key things to know before you go on Madeira East
Garajau Cristo Rei viewpoint is a quick, memorable photo stop with free entry.
Santana is the long stop at 2 hours, perfect for walking the village and spotting Palheiros houses.
Most entries are free, with one notable exception at Ribeiro Frio (trout fish farm admission not included).
Pico do Arieiro is the big vertical moment, including a short climb-style viewing time to the summit area.
Ponta de São Lourenço comes with wildlife and plant spotting help from your guide.
Group size is capped at 15, so it feels less crowded than the big coach tours.
Meeting in Funchal, then hitting the east side of Madeira

The tour starts at 9:00 am, and it’s built around pickup. You’ll be picked up from Funchal city centre and the main tourist area, plus from hotels in Caniço de Baixo and Garajau. If your place is outside those zones, you’ll get directed to the nearest Funchal meeting point.
This matters more than it sounds. In Madeira, getting in and out of town can take time, and a scheduled pickup helps you avoid wasting the morning on taxis and directions. The max 15 travelers limit also helps with flow, especially at viewpoints where space is tight.
If you’re prone to motion sickness, plan ahead. You’ll be on winding roads for much of the day, and the vehicle may be small. I’d bring basics like water and a light layer you can manage on cool or windy overlooks.
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Garajau’s Cristo Rei viewpoint, a fast win on the way out

Your first stop is Miradouro do Cristo Rei do Garajau, where you’ll see the Cristo Rei statue on Madeira’s east coast. The setting is what makes it feel special, because you’re not looking from a flat viewpoint, you’re looking into dramatic coastal terrain.
You get about 20 minutes here, and admission is listed as free. That short time is actually a good match for this kind of view. You’ll be able to take photos, scan the coast, and get your bearings before the day turns into a string of more stops.
A small tip for this first viewpoint: arrive ready to move. When a morning slot is only 20 minutes, you’ll enjoy it more if you know where your camera goes and how you’ll get back to the group quickly.
Fortress of Faial views: Eagle’s Rock and Porto Santo in one glance

Next up is Fortress of Faial, with a viewpoint focus. From here, you’re treated to wide views that can include Eagle’s Rock, Porto Santo, Ponta de São Lourenço, and even farming villages you pass after Ribeiro Frio.
This is another 20-minute stop, and entry is listed as free. Think of it as a “big picture” moment. After Garajau, it helps you understand where you’re heading later in the day, especially if you want to connect the dots between the coasts and headlands you’ll see.
If you’re the type who likes to read a view like a map, this is worth your focus. Your guide can point out what you’re looking at, and you’ll get more from the photo if you know the names and direction.
Santana and the Palheiros cottages: the village stop that deserves the time

Then you land in Santana, one of the most charming and colorful areas on Madeira’s east side. This is where the atmosphere changes from “lookouts” to “people and place.”
You get about 2 hours here, and admission is listed as free. The big draw is the traditional wooden architecture, especially Palheiros cottages, where the roofs end in a narrow head. Some of these older structures still survive near places like Queimadas, even with newer buildings around them.
This long stop is one of the best reasons to choose this tour if you don’t have a rental car. You get time to slow down, look around, and actually enjoy a village without rushing through it.
A balanced expectation: Santana is the cultural anchor of the day. If you’re hoping for lots of one-off attractions inside museums, this tour is more “walk and observe” than “ticketed indoor time.” Still, the mixture of village walking plus scenic stops later makes the overall day feel complete.
One practical idea: use Santana time for lunch if you want it during the tour. There’s enough time that you won’t feel like you’re eating on the run, and it keeps you from searching for food later when you’re tired from viewpoints.
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Ribeiro Frio Balcões: forest air and a trout-farm style stop

After Santana, you head to Balcoes de Ribeiro Frio, in Ribeiro Frio, surrounded by aromatic forest. This is described as part of Madeira’s Forest area, and it’s a nice break from the more exposed cliff viewpoints.
Your time here is about 20 minutes, and this is the one stop where admission is listed as not included. It also includes a mention of a small trout fish farm, and the trout is a recommended dish at a nearby restaurant.
Here’s how I’d handle this stop. You’ll likely treat it as a short nature pause and an easy photo moment. Since the trout farm admission is not included, you decide on the spot if you want to spend extra money for that extra peek. If you just want the forest vibe and a calm pause, you can do that within the scheduled time.
If you’re traveling in warmer weather, this stop can feel like a relief. Keep your expectations simple and enjoy the quieter mood before you go back to higher, windier viewpoints.
Pico do Arieiro: 1818 meters of big views and quick decisions

The centerpiece of the day for many people is Pico do Arieiro, Madeira’s third highest peak, listed at 1818 meters. You’ll get about 30 minutes here, and admission is listed as free.
This is one of those stops where you’ll want to think in terms of energy. You’re not signing up for a full hike, but the best experiences on Arieiro usually come from being willing to climb a bit toward the top viewpoints. The description encourages you to go all the way up to enjoy volcanic scenery and views.
A good way to enjoy this stop: set your personal goal before you start moving. Decide whether you’re doing a quick viewpoint walk or pushing farther for the summit-level perspective. Then stick with it, because it’s easy to lose time if you stop every 10 steps.
And yes, the weather can change fast at altitude. Bring layers, even if Funchal is warm, and plan for wind on the ridge lines.
Ponta de São Lourenço: guided spotting where you’d miss it alone

After Arieiro, you go to Ponta de São Lourenço, a dramatic point known for its natural features on the east side. Here, you get what many independent travelers struggle with: a guide helping you spot native vegetation and wildlife that you might miss on your own.
Your stop is about 20 minutes, and admission is listed as free. This is a smart use of time. With limited hours in one day, a guided element that increases your “what am I seeing?” understanding is a real value add.
If you’re interested in nature but don’t want to spend hours on a hike, this is a nice compromise. You can focus on looking and learning rather than navigating every trail detail.
Machico’s bay and the Zarco landing story from 1420

To wrap up the east side, the tour heads to Machico, set in a small cove at the mouth of the Ribeira de Machico valley. This is one of the places where the island feels human-scale again after all the heights.
Your time here is about 20 minutes, and entry is listed as free. You’ll also get context for why Machico matters: it’s tied to the landing of Zarco in 1420, when the arrival helped Portugal claim the island, which sailors had known long before.
This stop is less about ticking off landmarks and more about connecting the geography to a story. If you like simple historical context without museum time, you’ll appreciate it.
Price and value: what $42.05 really buys you in one day
At $42.05 per person for about 8 hours, the real question is value, not the sticker price. You’re paying for transportation, a guided route, and the convenience of pickup. In exchange, you get multiple high-demand scenic points plus a full village stop in Santana.
Several of the stops have free admission, and that keeps your day from turning into a budget surprise. The one notable exception is the Ribeiro Frio trout fish farm related admission not included, where you only pay if you choose to go in.
So the value equation looks like this. If you don’t have a car, you’re basically buying time and stress reduction. If you do have a car, you’re still paying for someone else to do the driving while you spend your mental energy on the views and the village walking.
One caution on expectations: some stops are short. If you hate tight timing, this tour might feel fast. If you accept the rhythm, it’s a strong way to see a lot of east Madeira without planning a whole route.
Logistics and comfort: where the tour can feel rushed
This is the one place you should go in with your eyes open. A few experiences point to two related issues: limited time at some viewpoints and vehicle comfort. In particular, lack of air-conditioning came up, and that can make the ride less pleasant in warm weather.
Also, because the day uses multiple quick stops, you can feel rushed if you’re slow to move or if the group needs extra time at a viewpoint. In one case, a pickup or group mix-up meant returning to a stop to regroup, which reduced time at other places.
My practical advice: wear comfortable shoes, keep your phone charged, and be ready to move within the scheduled window. If you want long, slow strolling time at every lookout, you’ll likely prefer a private guide or fewer stops.
Who should book this Madeira East day tour, and who should skip it
This tour fits best if you want a structured day that hits the highlights of Madeira’s east coast. It’s also a good match if you like explanations, because the guide role is built into the day and multiple guides have been praised for facts and jokes along the way.
You’ll probably love it if you:
- Want to see Cristo Rei in Garajau, Santana, Pico do Arieiro, and São Lourenço in one shot
- Like mixing scenic stops with a real village visit
- Don’t want to handle driving and parking around Funchal and the east coast
You might want to skip or adjust plans if you:
- Struggle with heat in vehicles without air-conditioning
- Prefer long, flexible stop times rather than short viewpoint windows
Should you book the Full Day Madeira East tour?
If your goal is to get a lot of east Madeira done in one day, I think this is a solid booking. The combination of Garajau, Santana’s Palheiros experience, and the altitude drama of Pico do Arieiro gives you variety without needing to plan. Add in guided spotting at Ponta de São Lourenço, and you get more than just pretty photos.
Book it if you’re comfortable with a day that moves from stop to stop. Skip it if you need leisurely pacing at each viewpoint, or if vehicle comfort is a deal-breaker for you.
Either way, pack for quick outdoor walks, bring water, and give yourself the mindset of a highlight circuit. That’s when this Madeira East day tour pays off most.
FAQ
What time does the Madeira East tour start?
The tour starts at 9:00 am.
How long is the full-day Madeira East experience?
It runs for about 8 hours.
How much does the tour cost?
The price is $42.05 per person.
Is pickup included?
Yes. Pickup is available from Funchal city centre and the main tourist area, and from hotels in Caniço de Baixo and Garajau. If you are outside these areas, you’ll be directed to the nearest meeting point in Funchal.
What is the group size limit?
The tour has a maximum of 15 travelers.
What language is the tour offered in?
It is offered in English.
Are entry tickets included for the stops?
Most stops are listed as Admission Ticket Free. Balcoes de Ribeiro Frio has admission ticket not included.
Does the tour use a mobile ticket?
Yes, it includes a mobile ticket.
Are service animals allowed?
Yes, service animals are allowed.
Can I get a full refund if I cancel?
Yes. You can cancel up to 24 hours in advance for a full refund.
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