Reviewed · SANTANA TOURS

MADEIRA TOUR- SANTANA EAST TOUR STRAW THATCHED ROOFED HOUSES

5.0 · 18 reviews From $44 Operated by Spot Madeira Travel · Bookable on GetYourGuide
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Madeira’s Santana East tour is interesting because it connects two totally different moods of the island, cozy traditional villages and dramatic coastal cliffs. I love seeing Santana thatched houses up close, and I love the big, photo-ready viewpoint energy of Pico do Areeiro. One consideration: it is a long day on the road at about 7.5 hours, and Madeira weather can change quickly, so you may not always get crystal-clear views.

The payoff is that you get more than one kind of Madeira moment. You’ll get a guided look at Faial and time to explore Santana at a comfortable pace, plus a Porto da Cruz rum factory degustation and a finish at Ponta de São Lourenço near Miradouro do Rosto.

Key things I’d circle before you book

MADEIRA TOUR- SANTANA EAST TOUR STRAW THATCHED ROOFED HOUSES - Key things I’d circle before you book

  • A-frame Santana homes with thatched roofs, plus time to walk around and look closely
  • Pico do Arieiro photo stop, great for setting the tone for the day
  • Faial and Ribeiro Frio area stops, with the option of a World Heritage forest walk
  • Porto da Cruz rum factory degustation, a straightforward local taste
  • Ponta de São Lourenço finale, stark, coastal scenery to close out the day strong
  • A guide-first experience, and the kind of island explanations that help the stops click

From Funchal to the northeast, what this day is really about

MADEIRA TOUR- SANTANA EAST TOUR STRAW THATCHED ROOFED HOUSES - From Funchal to the northeast, what this day is really about
This is one of those Madeira tours where the value comes from the mix. You are not just checking landmarks. You’re bouncing between viewpoints, village life, and a coastal ending that feels like a different planet compared to Funchal.

The route is built around quick “reset and look” moments. You get photo stops, guided explanations, and then real free time where you can wander without feeling rushed. That balance matters on Madeira, because the island can feel like a constant set of lookouts and turns. If you hate being herded, this tour still gives you enough breathing room, especially with the Santana portion.

At about 7.5 hours, it also fits well if you want a full sightseeing day without committing to an all-day hike. It’s also a good option if your time in Madeira is limited and you want both culture and scenery, not just one or the other.

Pickup in Funchal and the road reality (plan for a little flexibility)

MADEIRA TOUR- SANTANA EAST TOUR STRAW THATCHED ROOFED HOUSES - Pickup in Funchal and the road reality (plan for a little flexibility)
The day starts with pickup from Funchal, covering the old part of town through the Lido hotel area, plus pickup in the Caniço hotel area. In some cases, you might need to walk a few minutes to reach the main road where the vehicle can stop.

That 5 to 10 minute timing wiggle is normal due to traffic and road conditions, so I suggest you be ready a bit early. Bring a jacket even if the morning looks warm. Madeira weather has a way of changing its mind.

If you are staying outside the main pickup zones, you’ll want to contact the agency to confirm availability. Some extra pickup fees apply depending on where you’re picked up: €10 for Câmara de Lobos, Santa Cruz, and Machico, €20 for Ponta do Sol and Ribeira Brava, and €40 for Calheta.

Stop 1: Pico do Arieiro, the viewpoint that sets expectations

MADEIRA TOUR- SANTANA EAST TOUR STRAW THATCHED ROOFED HOUSES - Stop 1: Pico do Arieiro, the viewpoint that sets expectations
Pico do Arieiro is where you start seeing why people fall for Madeira’s elevations. Even if you just do a quick photo stop, it changes your mental picture of the island. The views tend to be wide and atmospheric, and the journey there is part of the experience because you’re already watching the terrain shift.

This is the kind of stop where I like to slow down. Even if the bus leaves, you’ll get those extra moments where the sky and clouds shape the scenery in real time. If your goal is photos, this is where you want your camera battery ready and your jacket on.

Practical tip: wear comfortable shoes. You might be on uneven ground near viewpoints, and you’ll feel better if your footwear is ready for short walks.

Faial and the Ribeiro Frio area: guided context and a possible forest walk

After the first viewpoint mood shift, the day moves into the quieter, greener Madeira side. Faial comes with a guided visit plus scenic viewpoints along the way. This part matters because a good guide turns random scenery into something you can actually understand, like how the island’s geography shapes where people built, farmed, and travelled.

Then there’s the Ribeiro Frio piece. The tour highlights the possibility of a walk in the forest in an area connected to UNESCO World Heritage. The key word here is possibility. If conditions are right and the schedule allows, you get a chance to stretch your legs in a forest setting rather than just standing and photographing.

If you like nature walks but don’t want a long, gear-heavy trek, this is the sweet spot. Keep your expectations flexible. Some days you’ll get more trail time, and some days you’ll mostly take in the vistas from a more relaxed stop.

More east side island tours:

Santana: A-frame thatched houses, plus 1.5 hours that actually feels useful

MADEIRA TOUR- SANTANA EAST TOUR STRAW THATCHED ROOFED HOUSES - Santana: A-frame thatched houses, plus 1.5 hours that actually feels useful
Santana is the big cultural moment on this route, and it’s famous for a very specific style: traditional A-frame homes with thatched roofs. You don’t just see a photo-worthy facade and move on. You visit the traditional homes, and you get free time for about 1.5 hours to explore.

That free time is a big deal. It’s long enough to:

  • look at details in the architecture
  • take photos from different angles
  • slow down and shop or snack if you want
  • simply enjoy being off the bus for a while

It is also where the tour feels most “Madeira.” Funchal can be busy and city-focused. Santana brings you back to the island’s character and how everyday life used to look.

About lunch: meals and beverages are not included. So if you want lunch, plan to buy it on your own during the Santana free time or in nearby stops where food is available. Bring cash if you prefer to pay that way, since the tour explicitly suggests carrying it.

The middle of the day: why the pacing works

MADEIRA TOUR- SANTANA EAST TOUR STRAW THATCHED ROOFED HOUSES - The middle of the day: why the pacing works
This itinerary has a rhythm that I think is worth calling out. You get:

1) a high-altitude viewpoint start (Pico do Arieiro),

2) guided and scenery-focused stops (Faial and Ribeiro Frio area),

3) a cultural center with real walking time (Santana),

4) then a fun, local-flavor stop (rum tasting),

5) and finally an intense coastal finish (Ponta de São Lourenço).

That structure keeps the day from feeling repetitive. Instead of doing five viewpoint stops back-to-back, you also get guidance, village time, and a tasting break.

One more practical plus: the tour includes comfortable transportation throughout. When you spend most of your day in a vehicle, comfort stops being a luxury and becomes part of the value.

Porto da Cruz rum factory degustation: a calm, local break

MADEIRA TOUR- SANTANA EAST TOUR STRAW THATCHED ROOFED HOUSES - Porto da Cruz rum factory degustation: a calm, local break
Porto da Cruz is the kind of stop that adds a little pleasure without complicating your day. The tour includes a visit to the Porto da Cruz Rum Factory with a degustation.

What I like about tasting stops on organized tours is that you don’t need to “figure it out.” You show up, you taste, you learn enough to make the flavor make sense, and you move on with your afternoon. It also gives you something to do that is not just standing in a wind-swept lookout.

Since meals are not included, this rum tasting is a good halfway treat. You still need to handle lunch and any extra snacks yourself, but this gives the day a warm, human moment.

Ponta de São Lourenço and Miradouro do Rosto: the dramatic finale

The finish is at Ponta de São Lourenço in the Miradouro do Rosto area. This is where the scenery tends to look stark and raw, and that contrast is the point. The coast here feels less like a lush garden and more like dramatic coastline and exposed terrain.

This is also the kind of viewpoint that benefits from patience. If the clouds shift even a little, the colors and textures change quickly. I’d plan to take your time at the lookout, even if you think you already got enough photos earlier.

If you’re traveling for photography, this is likely the strongest visual payoff of the day. The coast is wide, and the angles can be very different depending on where you stand.

Price and value: what $44 actually buys you on Madeira

MADEIRA TOUR- SANTANA EAST TOUR STRAW THATCHED ROOFED HOUSES - Price and value: what $44 actually buys you on Madeira
At $44 per person (plus any optional pickup fees outside certain areas), you are buying a full, guided circuit with transportation. The tour includes:

  • an expert local guide
  • comfortable transport
  • a visit to the traditional Santana thatched houses
  • travel insurance

Meals and beverages are not included, and that’s worth budgeting for. You should also expect you might spend on snacks, lunch, or small purchases during free time.

Still, I think $44 is strong value for Madeira when you compare it to the cost of moving around northeast on your own with multiple stops, plus the cost of guided interpretation. The guide is a real part of the product here. People like clear explanations because it makes the viewpoints feel like more than just scenery. And the tour is designed with photo stops and time to linger, not just a drive-by sightseeing checklist.

One more value signal: Spot Madeira Travel has a reputation for handling small issues well. There is an example of them helping return a forgotten straw hat to a hotel, which tells me they are paying attention to details, not just running the route.

What to pack so the day feels easy

The tour’s packing list is short and practical, which I appreciate. Bring:

  • comfortable shoes
  • a jacket
  • comfortable clothes
  • cash

My advice is to treat the jacket as non-negotiable. Even if Funchal feels mild, higher areas and coastal wind can surprise you.

Also, if you care about photos, bring a small power solution for your phone or camera. You’ll have multiple viewpoint moments, and you will want to actually use your camera instead of conserving everything.

Weather and your best strategy for getting good views

This tour is not weather-proof. If you hit rain or mist, some viewpoints will be less dramatic. But the format helps. You get several separate chances to see and photograph, instead of relying on one moment only.

Here’s the strategy I’d use:

  • Take the photos you can at each stop, even if the first one looks rough.
  • Stay warm and keep moving. Cold and wet sap patience fast.
  • When the clouds briefly thin, spend your time there rather than racing to the next spot immediately.

Even on less cooperative days, the guide’s explanations help you still get meaning out of what you see, which makes the day feel worthwhile instead of frustrating.

Is this the right tour for you?

This Santana East Tour works best if you want:

  • a cultural stop at Santana’s A-frame thatched houses
  • viewpoint time in the northeast
  • a local experience like Porto da Cruz rum tasting
  • a dramatic coastal finish at Ponta de São Lourenço

You’ll probably enjoy it if you like buses in the right doses, meaning you are fine with travel time as long as you get real stops and some free time.

It may not be the best fit if you want a super relaxed day with minimal driving, or if you prefer unguided hiking where you set your own path. It’s also not designed as a meal-focused tour, since meals and beverages are not included.

Should you book the Santana East Tour?

I’d book it if you want a single day that checks a lot of Madeira boxes without feeling chaotic. Santana is the headline, but the real strength is the combination: start high at Pico do Arieiro, get guided context around Faial and the Ribeiro Frio area, enjoy the homes with real free time, taste rum in Porto da Cruz, and end on a stark coastal viewpoint at Miradouro do Rosto.

If you have limited time in Madeira, this is the kind of tour that helps you see what makes the island distinct, even when the weather plays games. Just pack the jacket, bring comfortable shoes, and expect that you are paying for guidance, transportation, and well-timed stops, not an all-inclusive meal day.

FAQ

How long is the Santana East tour?

It lasts 7.5 hours.

What does the tour price include?

The tour includes an expert local guide, comfortable transportation, a visit to traditional Santana thatched houses, and comprehensive travel insurance.

Are meals included?

No. Meals and beverages are not included.

Where is pickup included?

Pickup is included for hotels and accommodation in Funchal from the old part of town until the Lido in the hotel areas, and in Caniço in the hotel areas. You might have to come to the main road or walk about 5 minutes.

Is there an extra fee for pickup outside Funchal and Caniço?

Yes. Pickup in Câmara de Lobos, Santa Cruz, and Machico is €10 per person. Pickup in Ponta do Sol and Ribeira Brava is €20 per person. Pickup in Calheta is €40 per person.

What languages is the live guide available in?

The live guide is available in Portuguese, English, German, French, and Spanish.

What main sights are part of the tour?

You’ll visit Pico do Arieiro for scenic views, Faial, traditional Santana thatched houses, Porto da Cruz Rum Factory for a tasting, and finish at Ponta de São Lourenço at Miradouro do Rosto.

What are the cancellation and payment options?

You can cancel up to 24 hours in advance for a full refund. You can also reserve now and pay later, with the option to book and pay nothing today.

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